Current and Past Press

KTVU Fox 2 Mornings on 2 | The Nine

“California Artisan Cheese Festival returns for its 20th year this weekend”
Host and blue cheese fan, Sal Castaneda talks to Jill Giacomini-Basch in this 6 minute segment about the 20th Anniversary California Artisan Cheese Festival and what to expect. They discuss different types of cheese and sample from an abundant cheese board featuring Point Reyes Farmstead Cheese Company cheeses.
March 16, 2026

KSRO Good Food Hour “Cheese Hour”

The Good Food Hour was all about cheese and the 20th Annual California Artisan Cheese Festival. Co-hosts Steve Garner and Emily Ash Lamb interviewed Alyssa Gilbert, executive director of the California Artisan Cheese Guild and Festival about the Sunday Marketplace. Cheesemakers Omer Seltzer of Mt. Eitan Cheese and Karen Bianchi-Moreda of Valley Food Cheese and Creamery brought in samples of the cheese they’ll be featuring.
March 14, 2026

 

Food + Wine

The United States of Cheese: Everything to Know About America’s Growing Artisan Cheese Scene
Where to try California cheeses: For a California caseo-vacation, hit the California Cheese Trail for a well-established circuit of 44 makers, or head west in spring for the three-day California Artisan Cheese Festival in March.
March 13, 2026

Deli Market News

California’s Biggest Cheese Party Turns 20: Luciana Villanueva and Alyssa Gilbert Comment (03/12/2026)
News story about the Festival that covers Marketplace highlights, Proclamation presentation, and  features photos from last year’s Festival.
March 12, 2026

 

Podlocally: This Must Be The Place

California Artisan Cheese Festival: An Insider’s Guide with Keith Adams of Wm. Cofield Cheese & the California Artisan Cheese Guild
Host and certified cicerone Allo Gilinsky features the Festival in two conversations: first with Keith Adams of Wm. Cofield about becoming a cheesemaker and what to expect at the sold out Cheese Crawl and the second with the Guild’s Jane Lyon Holt and Luciana Villanueva on how the Festival works, why Sonoma County is one of the country’s most exciting cheese regions and how the Guild supports cheesemakers across the state.
March 11, 2026

Tablehopper

The Socialite: 20th Annual California Artisan Cheese Festival

“Some events and tastings are sold out (but there are still a few openings, act quickly!), and get your ticket to the Sunday Artisan Cheese Tasting and Marketplace at the Sonoma County Fairgrounds in Santa Rosa. You’ll be able to meet over 18 cheesemakers, and taste products from over 60 artisan producers of California cheese (including small-batch, limited production cheeses), wine, beer, ciders, and specialty foods. New to the Marketplace: JUST CREAMERY, Shared Cultures, Bonjerk, Amalgam Wines, The Caviar Co., and more.

A few of my past marketplace faves were the farmer’s cheeses from Valley Ford Co., San Geronimo from Nicasio Valley, smoked cheddar from Fiscalini, seasonal Laychee from Pennyroyal Farm, and pretty much the entire table from Achadinha Cheese Company. Be sure to pick up a 2026 California Cheese Trail map (for free!).”

https://www.tablehopper.com/newsletter/this-weeks-tablehopper-playin-chicken/

February 25, 2026

CRN Digital Talk Radio

What’s Cooking Today with Mike Horn
Vivien Straus gives a preview of what’s new and not-to-be-missed at the 20th Annual California Artisan Cheese Festival, where to stay, and the new edition of the Cheese Trail map.
(Listen at the 29:00-35:25 and 37:50-44:26 marks)

February 23, 2026

 

NBC Los Angeles

California cheeses have their own snack-around festival in Santa Rosa
“Artisanal bites, opportunities to chat up dairy pros, and creamery tours are on the celebration’s schedule.”
February 24, 2026

7×7.com

An Insider’s Guide to the California Artisan Cheese Festival

“If you’re a Bay Area resident, consider yourself lucky to live in the backyard of pioneering artisan American cheesemakers.

While not all local cheese producers are open to the public, many of the legendary ones—Laura ChenelPoint Reyes Farmstead CheeseCowgirl Creamery, and Cypress Grove, among them—participate in the annual California Artisan Cheese Festival and even hold behind-the-scenes tours. One of the longest-running artisan cheese festivals in America, the must-attend event is celebrating its 20th anniversary this year, and cheese lovers are flying in from 25 states just to get a taste.”

 

February 18, 2026

Edible East Bay

Cheese News and Views with Alyssa Gilbert
 
A Q&A with Alyssa Gilbert on her background and her shop, Ollie’s American Cheese + Provisions in downtown Oakland, her role as executive director for the Festival and the Guild, and what to expect at this year’s 20th annual California Artisan Cheese Festival. 

 

February 11, 2026

Wine Country This Month

20th Annual Artisan Cheese Festival
 
“California’s premier cheese festival, the California Artisan Cheese Festival, returns for the 20th year with a three-day celebration, March 20-22, that showcases the people, stories, and flavors that make California cheese so special.”
January 27, 2026

KSRO At the Table with Clark Wolf

Host Clark Wolf talks with Luciana Villanueva (President of the California Artisan Cheese Guild and Cheese Director, Gus’s Community Market), Jill Giacomini Basch (Co-Founder & Co-CEO of Point Reyes Farmstead Cheese) & Vivien Straus (Founder of CheeseTrail.org & Manager of Straus Home Ranch) about the 20th Annual California Artisan Cheese Festival!

 

They also discuss the Cheese Trail map, the cheese making process, farm tours, the history of the festival & cheese guild, the Cheese Crawl at The Barlow, Bubbles & Bites, the Marketplace, and taste the cheese that Jill brought!

February 7, 2026

Deli Market News

California Artisan Cheese Scene Takes Center Stage…The milestone event marks two decades of celebrating an artisan community through tastings, education, and connection.
January 23, 2026

The Press Democrat

Things To Do Lifestyle: Cheese festival offers tasty tours, events
“The annual California Artisan Cheese Festival returns in March, delivering three days of revelry filled with tastings, tours and conversations in Marin and Sonoma counties for everyone from casual snackers to devoted turophiles.”
 
January 21, 2026

KTVU2 Mornings on 2 “The Nine”

It’s National Cheese Lover’s Day! Whether it’s melted, shredded, or stacked, cheese plays a starring role in comfort food and cuisine across cultures. To celebrate, The Nine featured Ollie’s American Cheese + Provisions in Oakland owner Alyssa Gilbert talks to host Sal Castaneda about how to shop for, serve, and enjoy cheese and a preview of the Festival.
January 20, 2026

Marin IJ

Things To Do Lifestyle: Cheese festival offers tasty tours, events

“The annual California Artisan Cheese Festival returns in March, delivering three days of revelry filled with tastings, tours and conversations in Marin and Sonoma counties for everyone from casual snackers to devoted turophiles.”

January 21, 2026

Edible SLO

Say Cheese! Santa Rosa Cheese Fest Features Cal Poly Creamery
“Now in its 19th year, the annual festival is to turophiles – that’s the official term for ‘cheese lover’ – what Coachella is to a glitter adorned indie rock fan.”
April 7, 2025

Edible Monterey Bay

Found Treasure: Cheese Wow Revelations in 24 Photos from Sonoma:

Mark Anderson’s report as a volunteer at the Cheese Crawl and Marketplace
April 4, 2025

KTVU2 Mornings on 2

Brandon Wood of The Cheese Parlor talks to Pam Cooke about the Artisan Cheese Tasting and Marketplace, pairings, and samples cheeses from family-owned cheesemakers March 19, 2025

KSRO At the Table with Clark Wolf

Wade Johnson of Oliver’s Market and Sarah Spenker of Spenker Family Farms talk to Clark about the Festival and what they’ll be showcasing at the Marketplace
March 22, 2025

KZST-FM Debbie Abrams Morning Show

Keith Adams, founder and cheesemaker of Wm. Cofield and Alemar talks about the Festival, Bubbles + Bites, and the Artisan Cheese Tasting and Marketplace
March 21, 2025

ARThound

An interview with mezzo soprano Veronique Kherian about her seminar, “Miss Cheesemonger Sings,” and an example of one of her inspired pairings of cheese, song and wine.
March 17, 2025

Press Democrat

A ‘Golden Age’ for cheese: Napa cheese expert shares how to build a better cheeseboard

March 18, 2025

CRN What’s Cookin’ Today Show

Vivien Straus of the Cheese Trail talks about the Festival and the new Cheese Trail map.
March 11, 2025

KSRO Good Food Hour with Chef John Ash and Steve Garner

Keith Adams of Wm. Cofield Cheesemakers talks about the Festival Seminars, Marketplace, and Bubbles & Bites!
March 15, 2025

KTVU Mornings on 2 Saturday

California Artisan Cheese Festival Returns to Sonoma County: Betty Yu talks to Alyssa Gilbert about the Festival, what makes a great cheese and charcuterie board, and leads a tasting of three California made cheeses.
March 15, 2025

North Bay Bohemian

Cover Story: The Big Cheese: Artisanal Cheese Festival returns
March 12, 2025

Pacific Sun

Artisan Cheese Festival features tours, tastings and more
March 11, 2025

KSRO At the Table

Clark Wolf in conversation with Jennifer Bice, Redwood Hill Farm and Creamery founder about pioneering goat cheese, the Guild, the Festival, and more.
March 8, 2025

Deli Market News

19th Annual Artisan Cheese Festival Announces Participants of Sunday Tasting and Marketplace, Candace Allen Comments
March 7, 2025

KRON4 Live! In the Bay

Gouda Times Ahead: Festival Celebrates Artisan Cheese with Vero Kherian, Miss Cheesemonger
March 7, 2025

ABC7 News Tasty Thursday

California Artisan Cheese Festival with Jill Giacomini Basch, Point Reyes Farmstead Cheese (34:28 mark).
March 6, 2025

Deli Business

19th Annual California Cheese Festival Announces Participants of Artisan Cheese Tasting and Marketplace
March 6, 2025

The Marin Dish

March’s Best Bets and Fêtes: Recommendation #4

(03/01/25)

Sonoma County Gazette

Confessions of a cheese-a-holic: California Artisan Cheese Festival
(02/19/25)

Edible San Luis Obispo

(March 2025)

Cheese Professor

(2/25/25)

Wine Country

(2/4/2025)

PRESS RELEASES